A leading research company in consumer & retail market offers data, industry expertise, prescriptive analysis, and advisory services. The client is operating in 28 cities, serving 2000 companies, 300,000 stores & across 20 industries in America, Europe & Asia-Pacific. They collect point-of-sale data, track retailers, distributors, and operators to help them measure, predict and improve performance across all channels.
The client was unable to manage and process the bulk of ambiguous and unstructured data collected from their several surveys. They partnered with Webdunia to develop an automated platform to streamline and process terabytes of data and deploy a semantic engine for text mining and search results.
Webdunia developed a unique NLP pipeline for the computer to understand general text (human language) query and extract the right data for it from the system with intelligence. This platform empowers end users with intelligent decisions based on human-generated text inputs.